Amul ppt download

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Related titles. Carousel Previous Carousel Next. Jump to Page. Darshit narechania Follow. Project report-on-amul. Branding strategies of amul. Presentation on Amul Advertisements. Amul ppt. Project Report on Amul. Amul- Sales Promotion. Amul ice cream Marketing Plan. IMC strategy of amul. Related Books Free with a 30 day trial from Scribd. Related Audiobooks Free with a 30 day trial from Scribd. Outstanding Leadership Stan Toler. Amul ppt 1. As milk was a perishable item, the farmer suffered a loss if it was not sold before the end of the day.

It was a three-tier structure that comprised village societies, district level dairy unions and a state level federation. So Amul can overcome it as earlier it had to overcome this problem in the Mumbai market. Kwality Walls is right now in an investment mode and is concentrating on expanding the market as also its reach. Amul should direct its resources towards cashing in on Walls market development. Introduction Objective Is to ensure that the maximum share of the consumers rupee goes back to the milk product.

HR Policy. Compensation Policy. Product Information System Policy. Market Development Strategy Amul is now shifting its focus from urban to rural markets and smaller towns. Market Development Strategy Increasing products. Product Development Strategy Stamina the instant energy based sport drink has been launched. Amul Diversification Strategy Amul has identified the need to increase its presence in newer markets and thus have come up with many new such strategies for increasing its presence in the entire market Diversification Strategy Concentric diversification strategy Amul has identified a segment for the health conscious people and is introducing two probiotic ice cream ranges.

Diversification Strategy Horizontal diversification strategy Amul to provide something new to its older and loyal customers have come up with a facility. Diversification Strategy Conglomerate diversification strategy "Stamina" which will be the first sports drink by an Indian company and it will be priced at only Rs 12 for ml which will be lower than its competitors whose price ranges around Rs.

Future Plan Expansion of Distribution network Creative marketing Consumer education Product innovation will leverage effectively on rising income level and growing affluence among Indian consumer. Future Plan Tapping the rising demand for new value added products. Future Plan Collect as much as lakh kg per day Future Plan Plan to expand our cattle feed manufacturing capacity more than four times to 12, MTs per day by Scm Project Amul Final Ppt.

Amul Final Report. Amul final pdf. Amul Report Final. Amul Summer Final. Veena Amul Final. Amul final ppt. Final Amul. Suresh Final Amul.